CONTENT MARKETING: Start a Conversation and Keep It Going

Content marketing is a strategic marketing approach for creating and distributing valuable, relevant and consistent content to attract and retain a clearly-defined audience — ultimately, to drive profitable customer action.

Good content drives search performance, customer engagement and better business results through a positive brand opinion and web traffic. Yet, producing content on a consistent basis is one of the primary challenges of businesses and organizations.

Let Allegra Harrisburg help you build a solid content marketing strategy to get your great content in the right places online with a minimum of effort and expense.

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Customer Testimonials

This was my first print order for a holiday card/envelope project. My team thought the card qualtiy was the best ever. Luis Cruz was very thorough on the initial call to review exactly what we needed and went above and beyond to work with your vendors to secure quality materials AND a reasonable quote. The print quality of the logo on the back envelope was very light. Luis explained the decision to oursource the envelope since it was double-sided printing. Now that I know more of the printing dynamics, we will modify our envelope next year to get your high-quality in-house printing. Luis stays on top of the order from the initial call, printing status, final proof, to completion.

Kathy W, Pittsburgh, December 2024.

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