Reach Your Canadian Target Audience with Neighbourhood Mail
Direct mail gets noticed, opened and read, which is why it is an integral part of your marketing plan. 86% of Canadian consumers open mail that’s personally addressed to them. With Neighbourhood Mail, you can find potential customers, personalize your messaging, target specific geographic areas and design a direct mail marketing campaign that works for your business.
Your Neighbourhood Mail campaign can include a variety of branded and printed marketing materials such as:
- catalogues
- community newspapers
- co-op mailings
- flyers
- booklets
- brochures
- newsletters
What Are the Benefits of Neighbourhood Mail?
Target Locally or Nationally
You can direct your message to an area as small as a single postal route or to many postal routes across Canada. You can even refine your targeting to reach specific address types as well.
Find Your Unique Audience
Use data to uncover who your best audience is and where they live. These insights can be used to design direct mail marketing strategies that align with your goals and target the best routes for your business.
Measure Your Campaign’s Success
Analyze the results and impacts of your direct mail campaign with Response Analysis and Foot Traffic Attribution.
Although Neighbourhood Mail is a great tool to integrate with your business marketing plan, there are specifications to keep in mind when building your next campaign. When you work alongside the experts at Allegra Fredericton, we can help you navigate the process and design a direct mail campaign that works for you! Contact us today to get started.